Added Value Cheskin, a brand development and marketing insight consultancy that specializes in multicultural work, has announced that its online insight and innovation platform AV-id is fully operational for use in the U.S. Hispanic market.

In response to the growth of Hispanic population, retailers in recent years have started catering to Hispanics, said Jim Farrell, assistant professor of finance and economics at Florida Southern College's Barney Barnett School of Business and Free Enterprise.

When it comes to rocking the Hispanic marketing boat, Javier Farfán is in a category of its own.

The fact that Latinos will account for more than 80 percent of the growth in the population of 18- to 29-year-olds over the next few years makes them a prime demographic for marketers targeting consumers in the their 20s.

Del Taco, the nation's No. 2 Mexican quick-serve chain, has opened the second restaurant of more than 60 planned for the Atlanta metro area.

The Hispanic Association on Corporate Responsibility (HACR) will host a special cocktail reception in celebration of M. Isabel Valdés' new book, Win! The Hispanic Market Strategies for Business Growth.

Hispanics continue to outpace whites when it comes to owning mobile phones and tablets.

Latinos see more movies in theaters than any other ethnic group.

Hispanics are early technology adopters, with high spending expected on devices and content.

The growing U.S. Hispanic population maintains its distinct purchasing patterns.